Credits based pricing

Simple pricing for every creative pace.

Pick a monthly credit budget, create across image and video tools, and see the exact cost before every generation.

Free

Try the studio before you subscribe.

$0
~25 trial credits
  • Ernie image generation
  • Community gallery
  • Commercial use
Start free

Spark

Everyday images and short draft video tests.

$12.99/mo
3,000 credits / month

Top up anytime. Extra credits never expire.

  • Limited premium models
  • Draft video access
  • Private generations
  • Commercial use
Get Spark
Most Popular

Pro

The best fit for regular creators.

$29.99/mo
8,000 credits / month

Top up anytime. Extra credits never expire.

  • Premium image + standard video
  • All generation types
  • Private generations
  • Priority queue
Get Pro

Studio

More room for premium video and client work.

$54.99/mo
16,000 credits / month

Top up anytime. Extra credits never expire.

  • Premium video workload
  • All generation types
  • Private generations
  • Priority queue
Get Studio
Best Value

Business

High-volume production for teams with controls.

$179.99/mo
60,000 credits / month

Top up anytime. Extra credits never expire.

  • Team-scale credits
  • All generation types
  • Private generations
  • Priority queue
Get Business

What the credits can cover

Estimates vary by model, duration, and resolution.

Usage estimateFreeSparkProStudioBusiness
Premium image effectsEnough credits for one Ernie generationUp to ~62 premium image effectsUp to ~166 premium image effectsUp to ~333 premium image effectsUp to ~1,250 premium image effects
Premium videosErnie image model onlyUp to ~6 premium videosUp to ~17 premium videosUp to ~35 premium videosUp to ~133 premium videos
Consistent charactersCommunity gallery accessUp to ~30 consistent charactersUp to ~80 consistent charactersUp to ~160 consistent charactersUp to ~600 consistent characters
One-Click StoriesCommercial use rightsUp to ~5 One-Click StoriesUp to ~13 One-Click StoriesUp to ~26 One-Click StoriesUp to ~100 One-Click Stories
Personalized models-~12 personalized models~33 personalized models~66 personalized models~250 personalized models

Subscription credits expire monthly. Top-up credits never expire. Cancel anytime.